Last week I published the results of an informal survey that asked for Reasons Why Readers Unsubscribe from Blogs.
There’s been a lot of discussion about the results – particularly the almost contrasting most common reasons:
- Too many posts
- Infrequent Posting
The above responses are fairly general and unquantifiable – so two further logical followup questions come to mind:
- how many posts per day are too many?
- how many posts per day are too few?
What is the range of daily posts that you personally prefer from a blog? What would the tipping point be for you at either end for you to unsubscribe?
In some ways this is a difficult question to answer as I suspect it’ll vary form blog to blog and what type of content that they’re producing (ie I suspect blogs with shorter posts would get away with more posts per day).
I’ll also make two more comment on the results of the previous post:
- These results were not my opinions but those expressed by readership of this blog – a blog for bloggers. I suspect that this skews the results somewhat (although perhaps they give some hints as to what our readers also think).
- If you look at a lot top blogs going around, they do break many of the reasons that were given for people unsubscribing. This particularly is so for ‘too many posts’. For example – if you look at Technorati’s top 100 list you’ll find that the top 10 post an average of 20+ times per day (I’m taking those averages on what they’ve done so far today – so it’s probably higher). So obviously there’s some disconnect between the reasons that ProBlogger give as a reason to unsubscribe and what’s going on in the blogosphere.
But enough of my thoughts – what’s an acceptable daily post frequency for you from a blog?
