The goal of the book was to summarize much of the writing that Chris and I had been blogging on our blogs—to present bloggers, particularly those at the start of their journeys, with a logically ordered guide to blogging for profit.
The book did really well—it was in the top 100 books on Amazon for a while—and Wiley immediately began to talk with Chris and I about an updated edition.
In 2010 we released the second edition. There were a hundreds of small updates through the book but we also added a case study chapter that walked readers through how I built Digital Photography School up to be my biggest blog. There was also an added chapter on social media.
Today I’m pleased to announce a third edition has just been released. You can grab your copy today on Amazon here as a paperback for $16.32 and here for Kindle for just $9.99.
The third edition again has loads of small updates, including updates on the case study chapter to bring it right up to date on the last couple of years (particularly updates on how we’ve made a transition to selling ebooks as the major source of income).
There is also a new chapter on building community and deepening reader engagement on your blog.
Lastly we’ve added a chapter on going beyond your blog, which explores using your blog to open up other opportunities including book deals, consulting, speaking opportunities, landing a job, new businesses, membership sites, and more.
This new edition is now around the 300 page mark—loads of content, much of it new, particularly for those of you with the 2008 first edition.
Bonus webinar for early-bird buyers
If you pick up the Kindle version in the next week, we’re adding a special bonus: a webinar.
The webinar will take place on Tuesday March 20 at 7pm US Eastern Time, and will last an hour. It will feature myself and Chris Garrett, and the topic will be The Pillars of ProBlogging.
In the webinar Chris and I will walk through four key areas of successful, profitable blogging, and will give some practical tips. We’ll also open up for questions at the end.
The webinar will be recorded for anyone who can’t make the live webinar (or if those who register exceed 1000 in number) but it will only be available to those who buy the book.
To register for the webinar
Here’s what you need to do to register for the webinar:
- Purchase either the paperback or kindle version of the book (grab the paperback or kindle versions here).
- Email our publisher, Wiley, with proof of purchase. You can email them either a scanned receipt or a screenshot from your computer of the email confirmation if you buy online. These need to be sent to Wiley at partnerwithwileytech@wiley.com before midnight on Sunday 18 March.
- We will send you details of where to register for the webinar in the lead-up on 20 March.
Looking forward to seeing you at the webinar!
