@happygirl08 asks about how to – “get more relevant readers to your blog/ mailing list??”
Good question – some bloggers tend to focus on getting more readers of any kind – they don’t really care about who they are, they just want their numbers to increase. So I think it’s good that you’re asking about ‘relevant’ readers because some readers will come to your blog and then leave, never to return, whereas others will come back again and again because they click with something on your blog (I presume this is what you mean by ‘relevant readers’. OK – now that I’ve said that – an answer:
Here’s the question that I encourage you to ask – “where are the readers that I want already gathering in numbers?”
The key is to identify where these ‘relevant’ readers are already gathering. On almost every topic you can think of there are people already gathering online – so it’s a matter of identifying these ‘hot spots’ and working out how to participate in them in a way that can draw readers to your blog. This doesn’t mean spamming their comments sections or forums – but adding value, submitting guest posts, helping that community grow etc. Out of this you’ll find opportunities come to grow your blog. I’ve written more on this at Grow Your Blog’s Readership by Targeting Readers.
What would you add to my answer on how to get more relevant readers for your blog?
