The book – Queen Klutz – is a collection of humorous and inspirational stories which fits pretty well with Marti’s blog.
She’s chosen to publish it through Lulu where it’s available either for download or print.
I’ll be interested to follow how sales go as its a good example of someone attempting to find indirect ways of making money from blogging.
I think the key for success with the blog/book approach is to build a readership on your blog first and then to do some clever cross promotion. I’ve seen a few people attempt to launch books and blogs at the same time and I’m not sure that it’s worked too well.