Just running out the door for the day (its a long weekend here) but saw that Blogads have released the results of their reader survey for blog advertising. Looking forward to having a look through their results tonight. Adrants summarizes it as follows:
- 75% are over 30
- 75% are men
- 43% have HHI over $90K
- Most, 14%, are employed in education
- 71% have signed a petition
- 66% have contacted a politician
- 50% (highest of any media) rank blogs tops in usefulness for news and opinion
So we’ve got middle aged, men with pretty decent wages who are politically aware/active…. Interested in what others are thinking about the results? What conclusions can we draw – what are the signs that we as pro bloggers need to take note of? I’m expecting ALL the answers here in comments below when I get home tonight! :-)
Read more at Adrants: Study: Blogs Reach High Income, Educated Audience
