Blog and Ping

Posted By Darren Rowse 25th of April 2005 Pro Blogging News

T.L. Pakii Pierce has a great rant about Blog and Ping and the growing trend of using Blogger.com blogs for the purposes of Spam. Especially the emerging automated mechanisms that allow spammers to ‘blog and ping’ hundreds (if not thousands) of times in a very short period. I won’t link to such services out there because I don’t want to give them page rank – however they’re out there and becoming increasingly popular.

I’m getting increasingly frustrated with these attempts to climb the search engines by exploiting blogs in this way and worry that in the long run it will harm the rest of us who blog. I’d be particularly worried if I was blogging on Blogger because they are increasingly getting a bad reputation and I suspect there could be some flow on effect of such a reputation unless Blogger/Google come up with some solution.

Also a concern to me is the way that ‘Blog and Ping’ is increasingly being talked about blogs as a legitimate method of growing your site’s rankings in Search Engines. One or two blogs that I had previously respected as quality sites have recently been promoting it and linking to the automating services – this to me is unethical, dangerous and plain stupid.

If you’re tempted to get into ‘Blog and Ping‘ can I suggest that you pause for a second before you swallow all the rubbish that is being said about it to sell these automatic services. The consequences of blog and ping may bring you some short term benefits – but I suspect in the long term you run the risk of being black listed by the search engines for spamming. You’ll also ruin your own reputation and possibly the reputation of the rest of the blogging community whilst also creating yet another collection of rubbish which is already cluttering the internet.

If you want to climb the search engines and stay at the top can i suggest that the quick fix strategies that people use are not worth it. Rather work hard, do it honestly and build a quality website or blog that naturally grows over time – these are the site that will be most profitable over the long term – and you won’t be selling your soul to do it.

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