If you run AdSense on your blog and are looking to attract advertisers to target it specific with their ads then you’ll want to check out a new tool that AdSense have just announced on their blog – Google AdPlanner’s Publisher Center.
Ad Planner is a tool that advertisers use to find sites related to their ads and this new publisher center you can have some say over what they see when they’re looking for sites to advertise on.
First you need to claim your site (there are two methods either through Webmaster Tools or if you’re a DoubleClick Directory User) and then you can customize the description for your site, highlight the ad types that you run, share Google Analytics data (if you wish – this will replace the estimated traffic numbers that Ad Planner currently gives advertisers), choose categories for your site etc.
See more about Google’s Ad Planner Publisher Center in this video:
