This guest post is by Chris, “The Traffic Blogger”.
My name is “no one.” Well frankly, to you, being that you have no idea who I am, my name might as well be “no one.” However, just because I am a “no one” does not mean I have nothing to say! Many of you may actually know exactly what it is I want to say because you also are a “no one” like me.
I am a “no one” and I have dreams. I have aspirations, a good work ethic and although there are others with the same name as me, there is only one person who can be me. So just because my name and situation are not unique, does not make my personality, good humor and helpful nature a common commodity. Nobody else can be me—even other “no one”s!
I am “no one,” and I have something to say! I exist! I want to help people and I need to reach out to them! I write helpful content several days a week but I cannot find other people besides my mother to read my work. I exist whether I have a comment, a follower, or not!
Are you a “no one” as well? I know that I sure was when I first started writing a gaming blog two years ago. It took many months of hard work before 1000 people called my site home and two years later a staggering 9,000 individuals read my content daily. What I did as a “no one” was the difference between building a site that worked and one that would lead to me wasting my time.
There are two drastically different ways to look at being a “no one:”
You can realize this is hard work and eventually give up.
You can take advantage of being a “no one.”
If you chose option ‘B’, good for you! But how can you possibly take advantage of being a “no one?”
1. Be a new presence with fresh ideas.
If you are a new person to any niche you have an opportunity to jump off the band wagon and stand all by yourself on an island build out of your own ideas. Many people find fresh ideas exciting and inspiring, so play off this notion as much as you can by making your site seem very new and inviting.
Write content that is challenging of old concepts and revolutionary at the same time. In other words, don’t be just another site in your niche. If you manage to pull this off then you will be the person everyone wants a guest post from or the one person they all talk about on forums (which you should also be participating in).
2. Experiment and don’t be afraid to mess up.
Making mistakes and learning is what it’s all about. Although you will never stop screwing up and learning, it pays to get the bulk of your speed bumps out of the way earlier on. Write outrageous articles, experiment with cheesy headlines and do all the big mistakes we all learn from early on. You’re a “no one” so nobody will mind your early mistakes. Take advantage of the situation and do some learning.
3. Build a relationship with the few readers you do manage to get, while you have time to do so.
As your site grows you will find it impossible to build relationships with your readers the way you could when you were a “no one.” If you skip this crucial stage of intimately connecting with those who like you from the outset, then you will be building a structure whose foundation is made of Swiss cheese.
Be intimate with your readers and pick their brains on what their problems are, what they think so far of your site, and more. You’ll need these fans later when you want to promote site growth, especially with regards to social media.
Are you a “no one”? If you are, what are you going to do about it? If you aren’t, what did you do to go from a “no one” to a “someone?”
Chris “The Traffic Blogger” writes on the subject of generating traffic for both new and advanced site owners for the purpose of making money online. He is a self-proclaimed expert on building communities and marketing solutions for those communities.
