- Jersey City, New Jersey
- March 17, 2021
I've been a professional writer for the last two decades, toggling between public relations and journalism.
In public relations, I've held leadership positions as Executive Account Manager and Director, as well as the lead publicist for high-profile celebrities. In journalism, I've been both a writer and editor for several national publications in print and digital, with roles, including television correspondent and a voice on a national radio program.
Writing is in my wheelhouse and the fact that I truly enjoy doing it is the icing on the cake.
I'm looking to expand my portfolio by writing for reputable companies, businesses, and personal blogs, covering a wide variety of topics.
Thank you for your time and consideration.
Education
Studied various aspects of the communications field, including journalism, public relations, marketing, and advertising.
Experience
- Wrote up to 8 news stories daily
- Covered breaking news
- Interviewed subjects for exclusive stories
- Heavily covered investigative news, like the untimely passing of NBA great, Kobe Bryant
Wrote, edited, and published daily entertainment, culture, and lifestyle stories for Latina.com.
3L Communiqué is a public relations, event production, and social media management firm created by award-winning journalist, Zayda Rivera, who decided to explore entrepreneurship following over 16 years in newsrooms and public relations agencies.
- Wrote 6-to-8 stories daily for NYDN.com
- Wrote 3-to-5 stories monthly for the New York Daily News print newspaper
- Appeared weekly on the No. 1 morning radio show "Chaz & AJ in the Morning" as The Gossip Goddess
- Appeared as a recurring commentator on MSNBC's "Changing America with Maria Teresa Kumar"
- Editor and Senior Writer for the New York Daily News' monthly Hispanic magazine, Viva
As director of the Hispanic Practice, my primary client was the Robert Wood Johnson Foundation (RWJF). I successfully established a year-long partnership between the Foundation and the National Association of Hispanic Journalists (NAHJ) to produce four-to-six regional conferences around the country. Through a grant NAHJ was awarded by RWJF, regional conferences with a focus on health in the Hispanic community were produced. At each regional, an RWJF booth would be available with information about the Foundation's programs targeting the Hispanic community. I also collaborated with NAHJ to produce health panels at each regional RWJF funded.
Other clients, included:
- Harley Davidson
- Wells Fargo
- H&R Block
Duties:
- Lead multiple accounts interested in tapping into the Hispanic community through Hispanic media
- Grant writing
- Work with non-profits
- Press release (both English and Spanish)
- Talking points
- Interview coordinator
- Event planning
- Budgets (up to $500K)
- Sponsorship solicitation
- Staff management
- Reporting
- Deadline driven work
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