Sefiyat Busari-Cummings

Evaluated client requirements and content standards, producing copy for project briefs.

Utilized exceptional writing, editing, and proofreading skills to produce engaging, error-free content.

Employed task prioritization and time management

skills to work on multiple projects and simultaneously submit deliverables within agreed timeframes.

Crafted campaigns using market understanding, consumer analysis, and advertising psychology.

Research and write engaging, high-quality blog posts covering a range of topics, including technology, business, lifestyle, and more.

Work collaboratively with editorial teams and content managers to develop content ideas and ensure consistency across platforms.

Revise and edit content as necessary, ensuring accuracy, clarity, and adherence to style guides.

Successfully pitched and wrote a series of articles for a major industry publication, resulting in increased visibility and credibility for the client.

Developed marketing content such as blogs, promotional materials, and advertisements for social media. Increased customer engagement through social media. Measured and reported the performance of all digital marketing campaigns, and assessed against ROI and KPIs. Monitored trends in the digital marketing landscape and adjust strategies accordingly. Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.