- Mombasa, Kenya
- May 7, 2025
Over the past 15 years, I have built a career as a strategic, SEO-savvy, and results-oriented content specialist, crafting blog posts, long-form articles, website copy, thought leadership content, multimedia show notes, and webinar write-ups across B2B, SaaS, sustainability, and digital marketing sectors.
From writing high-performing content for Birk Digital Group, CaliberMind, RevOps Co-op, Botanical Chemist, and Cutco/Vector Marketing, to steering content strategy initiatives for clients in the U.S., U.K., Asia, and Australia, I have honed a voice that is not only persuasive and polished but aligned with both audience intent and brand tone.
Beyond writing, I bring a collaborative and analytical mindset, sharpened through the use of leading project management tools like Trello, Notion, Slack, Jumppl, Plutio, and Asana, as well as creative and AI-integrated platforms such as OpenAI’s ChatGPT and DALL·E, and Google Gemini. These tools have enabled me to work efficiently in remote, fast-paced environments, often exceeding client expectations while adhering to tight production schedules.
I’m fully committed to delivering plagiarism-free, deeply researched content, and I rely on Grammarly Premium to maintain flawless grammar, tone, and originality across all deliverables.
I thrive in metrics-driven environments and welcome the opportunity to exceed performance indicators tied to content quality and client satisfaction.
Education
Studied front-end development for four months, maintaining a 4.5 GPA, but dropped out due to a writing job opportunity with Birk Digital Group.
I studied this course for the first three semesters, but had to drop out due to health challenges.
Experience
Created content for RevOps professionals, including podcast summaries for “RevOpsAF” and marketing webinar briefs.
• Led digital content strategy for Australian pharma sustainability startup and precision medication manufacturer.
• Drafted high-ranking LinkedIn thought leadership articles, a sustainability-focused white paper, and blog content.
• Developed brand messaging aligned with green logistics and ESG values.
• Oversaw website content optimization and content calendar execution.
Developed thought leadership pieces for SaaS clients, including show notes for “Revenue Marketing Report” podcast and webinar recaps.
• Produced high-clarity SaaS and enterprise copy tailored to digital product launches.
• Optimized technical blog and landing page content via SEMrush and keyword tools.
• Fine-tuned my skills in researching complex topics, incorporating data-driven insights, and leveraging AI tools like ChatGPT to streamline content strategy.
• Collaborated with remote teams via Trello to meet weekly content delivery goals.
• Wrote bi-weekly show notes for the “Changing Lives, Selling Knives” podcast hosted by Dan Casetta.
• Format emphasizes key takeaways, inspirational storytelling, and leadership insights.
• Delivered complete website copy for ~250 B2B & local clients (homepages, service pages, About Us & Contact Us pages).
• Designed conversion-focused messaging across diverse niches.
• Collaborated with SEO and design teams to execute SERP-optimized content strategies.
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