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Writer who knows email marketing (100K/year)

GMass, Inc. Published: October 31, 2021
Work can be done remotely
Job Type
Company Type
Small Business


FYI, as of November 10, this job is still available, so please apply if you're qualified.


I have a tall order, because the number of candidates who can do what I'm looking for will be few and far between. However, this is also a $100,000/yr+ (USD) job.

I'm looking for a full-time writer to write content for my website and blog, which is located at gmass.co. The focus of the blog is on Gmail, cold email outreach, and email marketing, since the product behind the blog, GMass, is an email marketing Chrome extension.

If you look at the blog now, you'll notice a mix of technical and educational content. Thus far, almost every article has been written by me. I now want to scale my content development by hiring a full-time writer that can produce content regularly on a variety of email-related topics.

This is not your typical content writing job where you're expected to know how to "game" Google with various SEO techniques. The focus here is writing quality content that teaches our readers something interesting.

You should be fairly technical, because a lot of the articles you'll write will be technical in nature. You need to have a solid understanding of email marketing concepts to be successful in this role. For example, could you write an article explaining how open tracking works with little direction from me? If I asked you how a file attachment is transmitted in an email message, could you give me a general idea?

In addition to writing technical content about email, there's also a softer side to this role. Can you write copy for a landing page explaining how teachers can use a simple email outreach tool to communicate with their students?

For this role you should:

  • Have a good technical understanding of email marketing concepts
  • Be technically inclined in general
  • Have strong writing skills (that's a given)
  • Have a knack for explaining things
  • Be a fast learner.
  • Be a fast writer.

If we launch a new feature and I want you to write an article describing how to use it, can you do that in a couple days rather than a couple weeks? I hope so, because that's the speed at which we all work here at GMass.

Now if you happen to also understand SEO, Google Analytics, and know how to do keyword research, that's great, but it's not a core requirement.

If you have the fundamentals down, then you can learn anything else you need on the job. For example, to produce a really good article, you'll also need to produce really good screenshots, but if you're technical enough to know what a GIF vs JPG is and know what "cropping" means, we can teach you the rest.

Does this sound like something you can do? Are you funny? Contact me!

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