Description
We manage the content for some of the highest-profile B2B sites out there.
Content fuels our entire business. It could not be more central to our success. And we’re building what we believe to be the most talented content team in B2B.
That’s where you come in.
We are looking for a skilled freelance writer who knows the world of website creation inside and out. Your sole focus will be to write unbiased, comprehensive product reviews, guides, tutorials, product comparisons, and “best of” lists—all focused on topics related to website creation. We’ll provide you with topics and templates to follow. You will be responsible for researching and writing articles that align with our voice and adhere to our editorial standards.
Your Responsibilities
- Follow our briefs and templates to write high-quality, well-researched, and unbiased blog posts that resonate with the target audience, address their pain points, and offer sound solutions.
- Conduct in-depth research to investigate topics thoroughly, using credible sources and data to support your writing.
- Update published posts to ensure they remain accurate and relevant while providing value and meeting the reader’s search intent.
- Adhere to our writing guidelines and style guide to produce content that meets our strict standards of quality.
- Embrace feedback from our editors and incorporate it into your work to elevate the quality of your writing. While we try to minimize back-and-forth on individual posts, we will expect you to be open to our feedback and make adjustments as necessary.
- Add appropriate internal links and credible/authoritative external links to posts.
- Consistently meet all deadlines. Your work must be completed by the due date without exception.
How to Tell If You’ll be a Great Fit
- When it comes to website-related topics like website builders, web hosting, domain registrars, and ecommerce platforms, you know your stuff. You can effortlessly transform highly technical concepts into clear and accessible content that answers questions, solves problems, and offers reliable, sensible solutions.
- You don’t just write about website creation; you’ve lived it. You’ve built your own website(s) and have experienced all of the questions and pain points yourself, allowing you to put yourself in the reader’s shoes and provide exactly the information they need to be successful.
- You’re a pro at digging deep into any topic. Your ability to conduct comprehensive research and sift through large volumes of information helps you create insightful and accurate content.
- You're always eager to stay up-to-date with the latest industry trends, best practices, and emerging technologies, enabling you to provide expert guidance and insights to your readers.
- You’re comfortable adapting your voice and writing style to match your client’s. We have a house style that modulates voice and tone across our portfolio of sites. With our in-house style guide, you can comfortably make each post feel as though one person has written it.
- You’re confident writing with search engine optimization in mind and applying conversion techniques to inform the reader and generate clicks.
- You’re already a skilled writer, but you know there’s always room for improvement. You’re willing to receive feedback with an open mind to continually build on your skills.