Expert PPC Marketing Content Writers

WHAT WE ARE LOOKING FOR:

• We are looking for a PPC marketing writer who is passionate about writing expert, epic 2,000 word content pieces that will stand the test of time
• You will take a PPC topic and turn it into strategic educational articles that will teach your readers how to accomplish something or think about something in a new way.
• You must know PPC concepts such as: CTR, CR, LTV, CPA, ROAS, ROI, CPC, LTV bidding, attribution bidding, n-gram analysis, multivariate ad testing, split testing, pre/post tests, statistical relevance, etc..
• You must be familiar with advanced PPC tools such as: Skai (formerly Kenshoo), Adalysis, and Unbounce.
• You need to be familiar with all of the PPC media channels such as:  Google Ads, Microsoft Ads, Facebook Ads, Linkedin Ads, Amazon Ads, Instagram Ads, Pinterest Ads, Snapchat Ads,etc…
• You need to feel confident that you know what matters, what’s new, what’s old news, etc..
• You should have an understanding of what is obvious and uninteresting to PPC marketers, founders and entrepreneurs, as well as what is interesting, educational, and noteworthy.