- Quakertown, Pennsylvania
- February 6, 2023
In my pursuit to finding a job that I love post college, I have turned to freelancing as a way to express myself and engulf myself in my passion for writing. For as long as I can remember, when asked what I wanted to do for a career I would say, "I want to be Andy Anderson" the spunky journalist from How to Lose a Guy in 10 Days. In reality it is just my dream to use my journalism skills to make readers feel something.
Currently I am about a year post grad from Pennsylvania State University. I received my degree in digital journalism and media early, after doubling my course load for three years. Right now I am working my first "big girl" job as a media sales representative at The Morning Call, a news publication in Allentown, PA. where I sell advertising solutions and maintain client relationships with local businesses. Despite my ability to sell, and sell well, I know it is not my long-term career, and I hope to pursue freelance writing full time.
Throughout my entire college career I worked at a local boutique, Love Obsessed, in Quakertown, PA. When it came time to take on an internship, I worked with Style Girlfriend, a mens styling service based in Manhattan NY where I developed marketing, editorial, and styling skills. I am still working with them today. I also worked a wonderful editorial internship at Lehigh Valley Style Magazine where I truly fell in love with the editorial world, and knew that my entire career goals embody becoming writer.
Here are two links that showcase some of my recent work:
https://stylegirlfriend.com/author/tess-steinberg/
https://lehighvalleystyle.com/topics/tess-steinberg/
Education
Experience
Maintain successful client relationships and continued to build my client book
Actively sold digital, print, and programmatic advertising to meet a sales quota.
Exceeded sales quota every month
Professionally communicated with a book of over 100 clients in person, over email, over video-conferencing, and over the phone
Built exceptional time-management skills to meet deadline while working in the remote environment.
Strategized with clients to build the most effective marketing strategy through print, digital, GDN, and programmatic advertising methods
Communicated with outside organizations and conducted interviews for monthly editorial content
Wrote and edited editorial content for print magazine and online
Wrote and edited a weekly column for website titled: 'Things to do in the Valley'
Worked in a group setting, while pitching ideas for upcoming events, photoshoots, and editorials
Support editorial team in creating content for both website and social media platforms
Research relevant trends in men's fashion and turn information into useful content
Utilize Canva, Google Analytics, and social media insights to develop a plan for growth in the media landscape
Write and design engaging social media content to promote and amplify men’s fashion stories
Collaborate with editorial and marketing teams on social media strategy and content calendar
Grew Style Girlfriends following to over 1.7 million monthly views on Pinterest
Assisted in growing Style Girlfriend to 30.7K followers on TikTok
Write and design engaging social media content to promote and amplify men’s fashion stories
Collaborate with editorial and marketing teams on social media strategy and content calendar
Communicated through consisted brand voice
Prepare agenda and track metrics for twice-weekly check-in with peers and management
Conducted one-on-one video-conference conversations with clients to decipher what their wardrobe need.
Actively communicated with clients through email and provided tips for dressing their best
Put together full "shopping lists" for clients with my recommendations for their own style.
Maintained relationships with clients which allowed them to come back for more styling sessions
Worked with 5-6 clients per week
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