Fashion-Incubator – a ProBlogger Community Blog Consulting Project

Posted By Skellie 4th of December 2007 Case Studies

It’s time for our first Community Blog Consulting 2.0 project. Darren previously explained what this is and it’s worth reading that post to get yourself up to speed. Your participation in the project could see you win an iPod shuffle!

This week we’ll be looking at Fashion-Incubator. The blog is maintained by author Kathleen, with the help of a few other writers. Kathleen sells copies of her book through the blog.

Update: Kathleen has requested a revision of the blog’s description. It’s a blog written for those who manufacture items made with a sewing machine. In her words: “Think operations and engineering, not Heidi Klum and Project Runway.”

I’ll now throw it over to the ProBlogger community to provide your advice, suggestions and constructive critique. The commenter who provides the most useful feedback for the blog will win an iPod shuffle.

A summary of the community feedback (with my own commentary) will be posted in 4 – 5 days, so make sure to get your comments in soon.

The key questions you’ll want to consider are:

  • What do you like about this blog?
  • What could be improved?

You might want to focus your comment on these areas:

  • Design — usability, visual appeal, readability, navigation.
  • Content — got an idea for a great viral post the blogger could write?
  • Promotion — how would you suggest the blogger promote the blog?
  • SEO — can you see areas for improvement?
  • Monetization — could this be done more effectively? Do you see any missed opportunities?

We’d love for comments to be as constructive, helpful and practical as possible. I’m sure Kathleen (the blog’s owner) is eagerly awaiting your advice.

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