CONFERENCE

Brisbane: Sat 29 July | Melbourne: Sat 5 August

10:30

Content: Creating Opportunities to Earn through Content

Kelly Exeter is a rare type of content creator - she’s prolific yet consistent, experimental yet intentional, hard-working yet brutally efficient! She has escaped the mill of creating content for content’s sake with a strategic approach that yields maximum return on effort. In this session Kelly will show you how to unlock the myriad ways you can earn money through the content you create and the skills you’ve learned as a blogger.

Kelly Exeter

11:30

Love Over Metrics: How to Increase Community Engagement and Serve Your Tribe with a Compelling Offer

Do you have a community, but you don’t know how to leverage your reach and transition from free content to a paid offer with integrity? Or maybe you have a teeny tiny tribe and you’re not sure what’s the quickest path to service and profitability. Don’t worry we all start at zero. You’re going to learn how to turn your raving fans into happy customers through community engagement! Whether you have a community already, or you’re just getting started, Jadah will show you that you don’t have to have a massive audience to make a living. And you don’t have to sell out to serve and sell to your tribe. With easy to implement engagement strategies, you will learn...

13:30

Traffic: How to Assess Your Traffic and Develop a Profitable Monetisation Strategy

Not all traffic is equal - especially when it comes to monetisation. Different bloggers have different sources and types of readers. In this session Laney will show you how to assess your traffic and determine the best mix of monetisation strategies based on your own traffic profile, including tips on how to change things up and attract more of the readers you want. Laney will interview Angela Henderson of Finlee and Me (Brisbane event) and Alexx Stuart of Low Tox Life (Melbourne event) to understand how their traffic and monetisation has evolved over time.

Laney Galligan

15:30

Afternoon Break + Networking

16:00

Keynote: How to Stop Guessing and Make Sure Your Business Idea Will Fly With Your Audience

After building your blogging audience, no matter what size it may be, offering solutions to their problems in the form of paid products can be an amazing way to both serve your audience and generate an income at the same time. But where do you start? How do you know what products to offer, and how do you test to make sure you're not going down a path you shouldn't? Pat Flynn from SmartPassiveIncome.com will share his step-by-step process to help you understand exactly what your audience needs and how to best serve them, so that you don't have to guess and you can move forward in your blogging journey with confidence!

Pat Flynn