- Atlanta, Georgia
- August 22, 2023
Experience Summary
▪ Copywriting (Web Content, Blog, Email, Social Media) 10+ years
▪ Writing, Editing, Copy Editing, Proofreading 10+ years
▪ Content Marketing 10+ years
▪ Content Strategy and Planning 10+ years
▪ SEO Analytics and Keyword Strategy 10+ years
▪ Content Development (Interactive & Multimedia) 10+ years
▪ Learning Development and Instructional Design 10+ years
▪ Online Development (Website, CMS, LMS) 10+ years
▪ Content Management 10+ years
▪ Technical Communication & Technical Writing 10+ years
▪ Team Lead & Project Lead 10+ years
Education
Master's degree in education. Focus on English language teaching, ESL, and linguistics.
Master's degree in business administration specializing in marketing and consulting.
Bachelor's degree
Experience
Freelance digital writer, editor, and content creator. Technical, Instructional, Web Content Marketing. Clients included: University of New England, Biddeford, Maine, TrainSmart, Atlanta AMS, Inlingua, Turner Cartoon Network, Mercedes-Benz, Boehringer-Ingelheim, Solvay Pharmaceuticals
Direct Response Copy Email Copywriting Content Strategy Instructional Design (ISD) Sales Letters
Conversion Copy Social Media Captions SEO/SEM Graphic Design Lead Gen
Brand Messaging Web Copywriting CMS/LMS Multimedia Editing Online Presence
Conversion Copy Blog Posts Interactive Design Editing Brand Awareness
If you're reading this, you have a business that needs traffic, engagement, and conversions. You have products and services you need to sell. You want to grow your client base. You are scaling your business. You are doing this all with online marketing.
Worked as a change agent in a technical training and consulting company in the Information Technology industry. Created a department for technical writing, technical communication, and professional training centered around several technologies. Responsible for marketing content and teaching communication in all technologies: Android & iOS Mobile Development, Development, Big Data & Data Science, Cyber Security, and Microsoft Exchange & SharePoint.
As a technical communications specialist, I was responsible for market research, strategy, and planning. I researched and wrote all of the online marketing content, all highly technical. I also worked closely with executives, directors, managers, consultants, and sales reps to develop content that got the intended results.
Assisted consultant managers, sales, and technical SMEs in resolving management issues involving consultants.
Responsible for all technical documentation, support, and training materials. Developed clear, concise procedures, manuals, guides, and tutorials for end-users as part of a software development team. Responsible for technical communication in user training, technical support for end-users, and technical writing of online help documentation and creation of digital training materials.
Online bi-lingual technical writer and support specialist for IBM technical support team and Toshiba Canadian support
team. Created digital content for support teams working with French Canadian and American SMEs.
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