Shankar Pandiath

SEO content writer and digital marketing strategist, I create engaging narratives for various platforms. This includes audiovisual content, blogs, customized e-commerce copy, tailored social media posts, and executive ghostwriting. My areas of expertise span entertainment, cinema, fashion, literature, humor, health, reviews of books, music, new AI apps, new tech gadgets, research pieces, and data-driven digital marketing. Proprietary blogs (Trending Movies and Brand Chimp) are a portfolio to my writing and highlight my explorations in cinematic history, digital trends, and emerging technologies.

Was an early AI adopter, who leveraged AI tools that benefited from strategic integration of AI innovative tools to refine content quality, automate workflows, and boost efficiency. My portfolio channel, Colorized Flix is supported by a deep understanding of advanced video production techniques and AI apps. Mixed with Data Labeling of over 15,000+ frames across 50 vintage films reduce colorization errors by 20% through advanced data annotation, colorization, and iterative workflows using AI tools like ChatGPT, Claude, and Midjourney.

Skilled in multimedia production, that deliver projects through video editing, shorts, and voice integration with the help of AI apps such as Synthesia, Capcut, Filmora, Speechify, and Eleven Labs. Utilizing data-driven marketing tools such as Ahrefs, SEMrush, and Google Analytics, have further boosted engagement and campaign success helping me scale three startups. The audio visual viewer interaction have produced a deep client impact on video and content creation. Most of my early projects that used Java and HTML for automation have been gradually converted to AI-driven solutions, that helped streamline workflows ensuring cutting-edge innovation.

My fluency in English, Malayalam, and Hindi, with basic, conversational and working knowledge of Tamil, Spanish and Arabic, has helped support effective translation, localization, and culturally nuanced subtitling for global audiences. I also have close to 20 years of corporate experience in advertising, marketing, finance, exports, HRD, and international trade. This combination of technical and creative strengths have yielded consistent results for clients and collaborative ventures.

Open to partnerships in in any of the above areas or the following - SEO content writing, content marketing, AI-powered audiovisual production, AI Data Labeling, unique video integration, tailored blog and e-commerce posts.

NOTABLE ACHIEVEMENTS.

EDUCATION
• Postgraduate Degree, Business, Management, Marketing | NMIMS, Mumbai | 1997 (Incomplete due to illness)
• Postgraduate Diploma in Photojournalism (Xaviers Inst. of Mass Communications, Mumbai) | 1987
• Diploma in Foreign Trade | (Indo American Society, Mumbai) | 1988

SKILLS
• SEO & Analytics: Ahrefs, Moz, Google Analytics, KWFinder, SEMrush, BuzzSumo
• Content Creation: WordPress, Hoot Suite, Grammarly, Canva, QuillBot, Descript
• AI & Chatbots: ChatGPT, Gemini, Grok, Claude, Perplexity
• Image & Video: Midjourney, Synthesia, VEED, Capcut, Filmora
• Voice Tools: Speechify, Eleven Labs, Murph, Cartesia
• Languages: English (Native), Malayalam (Fluent), Hindi (Fluent), Tamil (Fluent), Spanish (Basic), Arabic (Basic)

• Content Creation: proofreading, contextual corrections, editing
• Marketing: Social media, affiliate marketing, content marketing, SEO, copywriting, social media platforms
• Digital Marketing: email campaigns, banner, logos, and video creation, AV editing, e-commerce
• Analytics: Google Analytics, ROI tracking, identifying customer insights, market trends

• Multilingual Expertise: Translation, localization, subtitling (English, Malayalam, Hindi, Tamil)

PROFESSIONAL EXPERIENCE

• Created blog and e-commerce content and drove 150% organic traffic growth delivering SEO-optimized content marketing strategies
• Grew multiple YouTube channels, including Colorized Flix, to 1,000+ total subscribers, increasing engagement by 20% with AI-enhanced videos, achieving 105,000+ monthly impressions.
• Gradually transformed early projects using Java and HTML for automation into using AI-driven solutions, to streamline workflows, ensuring cutting-edge innovation.
• Managed localization, and subtitling for 10+ projects in English, Malayalam, Hindi, and Tamil, cutting turnaround time by 20%
• Initiated 10+ social media campaigns, driving 20% follower growth and 15% higher e-commerce conversions through customized content
• Amplified brand awareness by 30% and boosted customer engagement by 25% for global clientele

• Designed investment and content strategies, achieving 10% portfolio growth for key accounts
• Conducted market research, improving client satisfaction by 15% through tailored business plans

• Launched an alternative medicine unit, achieving break-even in 2 years and a 25% boost in brand visibility with digital campaigns

• Supported marketing and financial analysis for four hospital projects, securing $20M in contracts.

Portfolio and case studies available upon request