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Sam Barclay

Copywriter and SEO Enthusiast
  • Helmond, Netherlands
  • July 5, 2022

Originally from the UK, I'm a British native and a motivated SEO copywriting professional with a track record of delivering excellent content for multiple industries, including construction, eCommerce and business.

With several years of content writing experience, I've gained a strong following on several freelancing platforms. Having this has enabled me to work with 300+ unique brands worldwide, such as Penfold, Neela by Sapphire, and Cardozo School of Law.

Skills include;

• Blog writing
• Researching
• Proofreading
• SEO practices
• Article writing
• Customer acquisition
• Product description writing

E-mail
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Phone Number
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Writing Topic
Family, Food and Drink, Health and Wellbeing, Lifestyle, Marketing and Public Relations, Business and Finance, Technology, Travel, Hobbies, Other

Experience

Freelance SEO Copywriter @ Samuel's Writing
May 2021 — Current

As a freelance SEO copywriter, the primary services I offer are blog, article, and product description writing. By maintaining the utmost professionalism and quality, I've reached top-rated status on the freelancing platform Fiverr.

Key Responsibilities

• Following client requirements regarding their brand's tone of voice, culture, values, promise, and audience.

• Using updated on-page SEO techniques to increase the website's performance, such as content quality, keyword prominence, readability score, meta title & descriptions, image alt text, and internal & external linking.

• Comprehensively researching keywords and topics based on the client's current domain ranking to boost SERP positions.

• Creating content that uses industry-specific language and engages the audience to boost the client's website on-page time.

• Manage client requirements and revision requests to ensure optimal customer satisfaction.

Key achievements/projects

• Starting from January 2022, I've worked closely with the owner of TattooNumbx, and we've managed to increase the domain ranking of their website from 4 to 18 in six months.

• Between March and June 2022, I helped Fena increase its number of backlinks by 97%.

• Eight months ago, I started an ongoing project of creating regular articles and blogs for the #1 denim plant in Pakistan, Neela by Sapphire fibres.

Online Sales Executive @ DJ Evans
Jan 2020 — May 2021

Delt with the entire online sales operation on eBay, Amazon, and their website (toolsandthings.com), primarily selling woodworking tools.

Key Responsibilities

• Listing optimisation to increase revenue, including winning the buy boxes, improving list ranking, creating relevant packages, and enhancing listing copy.
• Product research and sourcing for current or new products, allowing our webshops to stay competitive in pricing.
• General account maintenance, such as ensuring we're sticking to the terms of service and offering excellent customer satisfaction.

Key achievements/projects

• Creating their new website (toolsandthings.com), with limited to no knowledge within this sector and making a success from it.
• In the first year of joining the team, we increased yearly revenue dramatically and hit new record highs.

Sales Executive @ DJ Evans
May 2017 — Jan 2020

Acting as the first point of contact for many high-value construction businesses, ensuring they have adequate supplies, are knowledgeable about new products, and have a reliable person to source goods.

Key Responsibilities

• Continuously searching for new sales opportunities to boost the company's revenue by speaking to product representatives and researching current trends or industry-related problems.
• Account management to guarantee my selected clients are satisfied and have enough supplies to progress with their job.
• Preparing and sending quotes & proposals on "specially requested" goods.
• Contracting potential and existing customers on the phone, by email, or in person.

Key achievements/projects

• I grew sales with various smaller accounts throughout my time managing them.
• Exceeded my sales targets year after year.

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