Melanie Murphy

BA in Mass Communication, minor in English. Mass Communication focus was print Journalism.

Work for various clients providing the copywriting, editing, and graphic design support they require. Some tasks have included:
• Added keywords, meta descriptions and alt image tags to increase SEO presence.
• Used Microsoft Word, Google Docs and other software to store and share created documents.
• Conducted extensive internet research to provide facts and statistics for articles and blogs.
• Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
• Proofread and edited monthly posts to prepare for publication.
• Conducted simple keyword research and used SEO guidelines to increase web traffic.
• Provided writing support in a fast-paced environment for a variety of public-facing materials.
• Evaluated project requirements and content standards for each project to produce copy in line with creative structure.
• Wrote and edited high-quality content and visually impactful programs under deadline pressure with an exciting, captivating and authentic approach.
• Created brand strategy for two businesses.
• Developed copy while maintaining brand voice and adhering to legal requirements.
• Formatted articles, blogs and webpages with HTML and photos.
• Managed stakeholder relationships to meet and exceed timing and budget goals.