- New York, New York
- September 14, 2023
Experienced SEO professional looking for new opportunities. Proven track record of managing SEO for over 50+ sites over 10 years.
Key competencies include:
Content Creation – Published more than 40 blog posts. Other writing experience includes web copy, email copy and advertisements
On-page SEO – Optimization of web pages from a technical SEO standpoint including analytics, page structure, meta data, schema markup and Core Web Vitals
UX/UI - Integrates best practices into content creation and SEO work My Dribbble profile
Collaboration – Ability to work on both sides of SEO. Equally works with marketers on implementing SEO into campaigns as well as developers on technical SEO issues
Experienced tools – Conductor Searchlight, Screaming Frog, Content King, DeepCrawl, WordPress, Drupal, Adobe Analytics, Google Analytics, Google Search Console, Jira, Google Adwords
Education
Also took intro to UI
The five courses I took to get this certificate
Marketing and Strategic Communications
Digital Analytics
Digital Strategies for Marketing
Digital Marketing II
E-Commerce: Developing Digital Sales Environments
Minored in Marketing
Experience
Project manages official College Board blog including content planning, keyword research for future topics and blog post writing
Conducts technical SEO audits and fix site errors across 50+ College Board urls using Screaming Frog & DeepCrawl tools
Contribute as the SEO expert when assisting web development, design teams and other stakeholders in the development of new applications and web migrations including content analysis, link mapping and information architecture
Collaborate with web development teams on implementing schema markup and making improvements in page speed and core web vitals
Collaborate with marketing and product teams to perform SEO projects for different programs including keyword research, content analysis, SEO audits and on-page/off-page SEO review
YouTube video optimization for over +1000 videos on brand channelProject manages official College Board blog including content planning, keyword research for future topics and blog post writing Conducts technical SEO audits and fix site errors across 50+ College Board urls using Screaming Frog & DeepCrawl tools Contribute as the SEO expert when assisting web development, design teams and other stakeholders in the development of new applications and web migrations including content analysis, link mapping and information architecture Collaborate with web development teams on implementing schema markup and making improvements in page speed and core web vitals Collaborate with marketing and product teams to perform SEO projects for different programs including keyword research, content analysis, SEO audits and on-page/off-page SEO review YouTube video optimization for over +1000 videos on brand channel
Worked with different small businesses and side husltes to develop their online presence. Areas where I helped business owners with their digital presence include web development, SEO, email marketing, copywriting and content strategy.Worked with different small businesses and side husltes to develop their online presence. Areas where I helped business owners with their digital presence include web development, SEO, email marketing, copywriting and content strategy.
Identified the need and then implemented an in-store POS system, including researching alternatives, processing inventory, training employees and creating reports which enhance customer sales and marketing efforts
Simplified pricing of custom projects by designing Excel-based pricing calculators
Worked with Executive Team to improve retail operations including management of orders and deliveries, payment processes and pricing strategies
Created custom fill-in PDF forms to improve sales process for large or custom orders
Implemented the use of Freshbooks for all expense tracking and project billing, helping identify sales opportunities and cost efficiencies
Devised a CRM system to track sales leads and current projects in development
Developed company WordPress website including wireframing, designing, front-end developing and copywriting content
Boosted traffic significantly by incorporating SEO & SEM strategies that include local SEO, analyzing Google Analytics and managing Google Adwords campaigns
Designed templates, wrote copy and analyzed results for executed email marketing campaigns using Constant Contact
Collaborated with President creating procedures to streamline web development processes using the Waterfall methodology
Wrote SOWs and budgets for web and marketing projects
Designed wireframes based on consulting sessions with clients using MockFlow
Tracked project budgets and timelines using Basecamp & Harvest Time Tracker
Coded HTML & CSS for various WordPress & BigCommerce websites
Controlled HR processes, including evaluation of resumes, hiring, and payroll
Evaluated, interviewed and hired 10+ freelancers to work on various web projects
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