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Adrienn Tordai

B2B SaaS Content Writer
B2B SaaS Content Writer
  • Telecommute, Hungary
  • November 24, 2021

‍  WHO AM I?
Content Writer for B2B SaaS brands with a special flair for developer-relations, productivity, and MarTech-based platforms. I specialize in writing blog posts, articles, white papers and ebooks.

MY RECIPE FOR HIGH-CONVERTING B2B CONTENT
- Write with personality & humor. Generic, by-the-books ​copy is bleh.
- Know your audience. What are their pain points?
- Keep the reader engaged with actionable tips and interesting, real-world examples.
- Make them come back for more with unique branding & extra content.

In short, your B2B content can ROCK, you just need to know what buttons to push. I'll work with you to bring the most out of your brand, generate sales, grow your audience, and become an authority in your niche.

WHAT YOU GET WHEN YOU WORK WITH ME:
- Compelling, conversational copy
- Content that engages your target audience
- Irresistible CTAs that make your readers want to convert
- Occasional corny jokes (inside and outside of articles)

PORTFOLIO
https://sway.office.com/GlCLaAW6GhG7AUTr

️ CONTACT ME
Drop me a message to talk content. I'm available to help you with blog posts, articles, white papers, and ebooks.

E-mail
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Phone Number
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Other Freelance Job Category
Project Manager, Social Media Specialist, Digital Marketing Specialist
Writing Topic
Marketing and Public Relations

Education

Google Ads Search Certificate @ Google
Jan 2021 — Jan 2021
Advanced Search Engine Optimization (SEO) Strategies certificate @ University of California, Davis (coursera)
Sep 2016 — Nov 2016
Social Media Marketing Certificate @ George Brown College Continuing Education
Apr 2014 — Dec 2014

Social Media Marketing
| Facebook Marketing
| Community Management
| Social Media Metrics and Email Campaigns
| SEO, Paid Search and Web Analytics
| Twitter Marketing

Experience

Growth Marketer & Content Writer @ CodersRank
Apr 2020 — Jul 2021

Built up the brand's blog with TOFU and BOFU articles, as well as product updates and explainers
| Created an email conversion sequence that helped generate "low-touch" leads and conversions
| Co-created an ebook for technical recruiters
| Grew the brand's Twitter following by 87%

Senior Content Writer | Content Strategist @ Mediaberry
Apr 2020 — Current

Editorial content management for brand articles, case studies, and website copy
| Content writing: articles, social media posts, exclusive interactive content.
| Podcast brand identity creation, management and coordination

Officer, Digital Marketing @ UNICEF Canada
Jul 2015 — Aug 2019

Inbound marketing responsibilities included SEO, email marketing, paid social media marketing and reporting.
Highlights:
Met and exceeded SEO goals, such as ranking #1 for key pages, increasing traffic by up to 142% for each optimized page, fixing technical issues and more
| Oversaw the email deployment process for all outgoing emails
| Co-ordinated with writers, translators, designers and the web development team for each email
| Increased open rate for a large subscriber base by 1% each year via segmentation
| Developed, deployed and reported on small to large size ad campaigns on Facebook throughout the year
| Provided content writing for emails and web pages
| Provided reporting for the digital marketing team, other departments and the executive team

Digital Solutions Advisor @ eSimplified
Jan 2014 — Jul 2015

Provided content writing (B2B and B2C)
| Provided social media marketing strategy planning and execution |
Analyzed and reported on results
| Connected with clients and partners online
| Reassessed and adjusted marketing strategies quarterly
| Created and analyzed Google Analytics reports
| Provided SEO services

B2B Content Writer & Digital Marketer @ (Freelance)
Sep 2013 — Current

Ghostwriting articles, blog posts, infographics, and social media posts

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