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Description
WebbMason is looking for highly qualified individuals to write comparison pieces for one of our clients, comparing them to their competitors, with the goal of ranking for their brand terms. There are over 15 big competitors in the field, so this is going to be a long term gig.
To be good for this job you need to:
- Be able to find subtle differences in different companies.
- Be able to clearly present arguments, especially why company A does X better than company B
- Have the long term in mind as well as the short term. Most competitors offer very similar services, so you need to make sure that you don't repeat yourself between pieces
- Have familiarity with SEO and how this type of content works with it
Here are a few examples:
- https://www.1800packrat.com/compare/1800packrat-vs-upack
- https://www.pods.com/compare/abf
When applying, please tell me about yourself, your background in writing and 3 samples of published content. Bonus for any in depth reviews or comparisons