Description
***UPDATE 07-Aug - We have interviewed & hired writers from this ad. However, always interested to hear from good writers. If you have experience in the Consumer Packaged Goods (CPG)/Grocery industry, do drop us a line. To recap, the blog will be about strategies to help food & beverage brands with their retail distribution strategies. Articles won't be targeted at the shoppers of these brands, but rather the retailers/supermarkets that the brands have to sell to (to get onto the retailers shelves). Hence, knowledge of the Consumer Packaged Goods (CPG)/Grocery industry will be required****
Aglo (www.aglo.io) is an app startup that help packaged food & beverage brands take the guesswork out of retail. Our shopper app allows food & beverage brands to see their products from a shopper’s perspective, helping brands understand how their products are priced, placed & promoted in supermarkets, convenience & various types of retail outlets.
We are looking for a copywriter/blogger to help us to build content on a regular basis. We are based in Sydney, Australia, but happy to work with good writers worldwide!
You will be writing about topics of interest to Consumer Packaged Good brand owners such as finding new retailers to stock their products, strategies to ensure their products stay on shelves, in-store marketing, etc.
Our audience is a B2B target audience, hence articles need to be informative & thoughtful. Content that is filler/fluff will not work for our audience. Tone to be conversational, and articles to include images.
Examples of the types (and style) of articles we are after include:-
- https://www.thebalance.com/retail-success-for-food-business-1326130
- https://www.repsly.com/blog/consumer-goods/how-to-get-your-product-on-the-shelf
- https://www.entrepreneur.com/article/224577
We are after articles written with approx. 1000 words.
You will be provided with article ideas, suggestions, links and some research notes for articles, and you will be expected to synthesise, research and create the necessary content.
Looking for a long term relationship, hence for the right person, this will progress to a regular article writing role.