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Copywriter needed for $220M home service owner’s brand

Home Service Expert Published: July 9, 2024
Work can be done remotely
Job Type
Company Type
Small Business


Founded by Tommy Mello, the owner of A1 Garage Door (a $220M home service company), the Home Service Expert brand is the No. 1 learning resource for ambitious home service business owners.

The Home Service Expert podcast is a top business podcast in the United States, and the Home Service Expert Facebook group (13,200+ members) is one of the largest, if not the largest, online communities for home service owners.

We offer the following and more:

  • Home Service Freedom (HSF): HSF is an accelerator program for business owners in the home service industry who want to build a strong foundation for their businesses to scale.
  • The Freedom Event: The Freedom event is an annual event where we get Tommy, our team and partners to share the best and latest strategies for growing a home service business.
  • Million-Dollar Techs: Million-Dollar Techs is the first-ever audiobook and ebook on home service performance pay.


As our copywriter, you'll be writing various forms of copy to promote our products, events, webinars, and funnels under the Home Service Expert brand.

You will report directly to our copy chief, Ian Chew, and our CMO, Gianni Cara. You will also periodically communicate with the rest of the team (we coordinate via Slack every day and via Zoom every two weeks.)

This is a full-time, remote role.

Key Responsibilities

Working directly under our copy chief, you will be in charge of the following tasks:

  • Write FB ad copy for various products, events, webinars, and funnels
  • Write email copy, both sales and delivery
  • Write social copy as needed (Facebook Group and/or LinkedIn)
  • Assist on sales page copy and other copy projects as needed (including but not limited to Amazon book review scraping, customer research and interviews)
  • Review marketing KPIs periodically and make recommendations to improve copy/create new copy pieces


  • Writing Proficiency: Skilled in storytelling, ghostwriting, and balancing between selling and educating
  • Consistency: Able to produce a few high-quality emails and/or ads every week during launch period
  • Curiosity: Loves learning about all things business (ideally, you read business and self-help books in your free time :)
  • Humility: Open to receiving feedback and improving copy


  • [Mandatory] Has more than 2 years of experience writing copy, ideally in the biz opp info product industry.
  • [Optional - but a big plus!] Has experience running a business or assisting a business owner, ideally in the home service industry.


  • Freelancer: $60K to $78K (depending on your experience)
  • 40 hours/week
  • Remote

Application Instructions

If this all sounds exciting... well, fill out the application form here!

In three business days, our team will review your application and reach out if there's a fit.

(Our hiring process takes approximately 2 to 4 weeks and includes two paid tests and two interviews. We want to hire the best copywriter we can find while keeping the process as efficient as possible!)

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