This will turn into long term work to produce interesting and educational content for the home owner with their electrical and plumbing systems. The content would cover, articles about saving money on their electrical or water bills, how to choose X, 5 steps to save Y. how to choose the right tradesman, how to choose the right tv. etc the ability to provide photos for each article would be great but not essential
The content would be used across different media platforms.Website for seo and general content, FaceBook, short videos, newsletters. The chosen writer would become an integral part of the business, and good communication is essential.
We are not after highly technical content, its to the homeowner, so more to educate and hit trigger points, like pain, frustration, enough information to be helpful and answer their searched question but not to bore them with data and technical wording.