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Joseph LaBorde

Web Content Writer
  • Sheridan, Wyoming
  • January 27, 2023

Experienced and versatile freelance writer with a passion for creating compelling and persuasive website content. Skilled at crafting blogposts, general articles, website copy, marketing materials, social media posts, and email campaigns that effectively communicate brand messages and drive conversions. Proficient in SEO, strong attention to detail, and ability to meet strict deadlines.

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Writing Topic
Beauty, Creative, Family, Food and Drink, Health and Wellbeing, Home, Lifestyle, Marketing and Public Relations, Personal, Business and Finance, Technology, Travel, Politics and Current Affairs, Religion and Spirituality, Gaming, Hobbies, Politics and Current Affairs, Other

Education

Digital Marketing Suite @ Western Wyoming Community College
Jan 2021 — Jul 2021
Bachelor's Degree in Mass Communication @ University of Tennessee, Knoxville
May 2017 — May 2020

Major in Advertising

Experience

Creative Writer @ Hello Breeze
Jan 2021 — Current

• Produces a variety of landing page copy that effectively communicates value propositions and encourages visitors to take action.

• Manages social media accounts to ensure all posts are consistent with brand messaging and deliver the right message to the right audience.

• Responsible for blog and website updates, including service pages, blog posts, and product listings.

Web Content Writer @ Dyson Supersonic
Dec 2019 — Dec 2020

• Wrote content for a range of products and services, including product listings and services offered.

• Created website copy such as landing pages, and about us pages.

• Collaborated with the design team to create effective marketing materials.

• Conducted market research to understand target audiences and developed targeted messaging strategies.

Freelance Writer @ Contently
Jan 2017 — Feb 2023

• Created marketing copy for a variety of clients in diverse industries, including technology, healthcare, and e-commerce.

• Wrote website copy that effectively communicates the value of products and services and motivates visitors to take action.

• Developed social media content and email campaigns that engage and retain customers.

• Utilized SEO best practices to optimize website copy and blog posts for search engines.

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