{"id":3573,"date":"2014-02-27T19:48:27","date_gmt":"2014-02-27T08:48:27","guid":{"rendered":"http:\/\/probloggerevents.com\/?p=3573"},"modified":"2014-02-27T19:48:27","modified_gmt":"2014-02-27T08:48:27","slug":"thursday-accelerator-afternoon-add-ons","status":"publish","type":"post","link":"https:\/\/problogger.com\/events\/2014\/02\/27\/thursday-accelerator-afternoon-add-ons\/","title":{"rendered":"Thursday &#8216;Accelerator Afternoon&#8217; Add-Ons"},"content":{"rendered":"<p>Every year at #PBEVENT we ask attendees to complete a survey about our event to give us feedback and make suggestions on how we could make future events better.<\/p>\n<p>Last year a recurring theme from attendees was that they were looking for a forum where they could spend time in a smaller group workshopping different aspects of their blogs.<\/p>\n<p>We\u2019ve listened to that feedback and this year are trialling an <b>Accelerator Afternoon<\/b> Add-On the day before the full event kicks off &#8211; on Thursday 28th August from 12.30-4.30pm.<\/p>\n<p>These workshops are an opportunity for #PBEVENT attendees to work closely with experts and other bloggers in an intensive, intimate setting before our main event.<\/p>\n<p>There are three different add-on workshops to choose from &#8211; each is limited to 12 attendees to keep these sessions intimate. If you\u2019re adding one of these sessions onto your #PBEVENT ticket your total price will be $599.<\/p>\n<p>Accelerator Workshops will be available for purchase until sold out on Monday morning at 10.30am.<\/p>\n<p>Note: we\u2019re trialling this format this year and hope to be able offer the experience to a larger number of attendees in 2015.<\/p>\n<h2>The Three Accelerator Add-Ons Are<\/h2>\n<h3>Working with Brands: Laney Galligan and Louisa Claire<\/h3>\n<p><a href=\"https:\/\/problogger.com\/events\/wp-content\/uploads\/2014\/02\/PicMonkey-Collage.jpg-300x202.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"alignright size-full wp-image-3666\" alt=\"PicMonkey-Collage.jpg-300x202\" src=\"https:\/\/problogger.com\/events\/wp-content\/uploads\/2014\/02\/PicMonkey-Collage.jpg-300x202.jpg\" width=\"300\" height=\"202\" \/><\/a>A practical workshop designed to help bloggers understand the range of monetisation and\u00a0other opportunities that can be leveraged through brand partnerships. Be prepared to\u00a0look beyond giveaways and sponsored posts and start discovering the true value of your influence.<\/p>\n<p>Bloggers Louisa Claire from Brand Meets Blog and Laney Galligan from Agents of Influence\u00a0will offer perspectives from both sides of successful blogger\/brand partnerships, bringing\u00a0their experience at creating opportunities that are beneficial for brands, bloggers and blog readers.<\/p>\n<p>The session will include:<\/p>\n<ul>\n<li>An advanced overview of how to approach working with brands<\/li>\n<li>A one on one review and strategy session on your blog followed by a small group mastermind<\/li>\n<li>A facilitated session to get you thinking creatively about pitches<\/li>\n<\/ul>\n<p>At the end of this workshop you will be clear about the specific opportunities you can pursue\u00a0for engaging creatively with brands that will benefit your blog and audience.<\/p>\n<h3>Creating a Product : Shayne Tilley<\/h3>\n<p><a href=\"https:\/\/problogger.com\/events\/wp-content\/uploads\/2014\/02\/300-300x300.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"alignright size-full wp-image-3667\" alt=\"300-300x300\" src=\"https:\/\/problogger.com\/events\/wp-content\/uploads\/2014\/02\/300-300x300.jpg\" width=\"300\" height=\"300\" \/><\/a>Are you interested in creating product for sale on your blog? An eBook or an eCourse? No idea where to start or how to market existing products?<\/p>\n<p>This workshop is run by Shayne Tilley, the marketing ninja behind the extraordinary success of the ebooks from Digital Photography School and ProBlogget.net and popular presenter from previous years.<\/p>\n<p>Shayne will guide you through the process of selecting the right product for your brand, how to produce, market and most importantly SELL your chosen product.<\/p>\n<p>The session will be broken into 3 sections:<\/p>\n<ul>\n<li>how to identify the right product for your audience<\/li>\n<li>how to create your product within your budget<\/li>\n<li>how to market your product<\/li>\n<\/ul>\n<p>By the end of this session you&#8217;ll have identified your next steps for creating your blog&#8217;s first or next product.<\/p>\n<h3>Business Blogging Workshop: Yvonne Adele\/The Reach Kit<\/h3>\n<p><a href=\"https:\/\/problogger.com\/events\/wp-content\/uploads\/2014\/02\/yaprofilepicGrey-300x300.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"alignright size-full wp-image-3668\" alt=\"yaprofilepicGrey-300x300\" src=\"https:\/\/problogger.com\/events\/wp-content\/uploads\/2014\/02\/yaprofilepicGrey-300x300.jpg\" width=\"300\" height=\"300\" \/><\/a>One sure-fire way to improve the profile of your business amongst clients and potential clients is to consistently provide valuable, helpful content in your area of expertise.<\/p>\n<p>Content is the undeniable \u2018fuel\u2019 in your online marketing program. Your blog is the engine for that fuel.<\/p>\n<p>Companies that blog have 55% more visitors to their websites (Hubspot)<br \/>\n70% of us say blogs influence what we buy (MarketingSherpa)<\/p>\n<p>Companies with over 200 blog articles generate 5X the leads than those with 10 or fewer (Hubspot)<\/p>\n<p>During this workshop you\u2019ll create a blog strategy to:<\/p>\n<ul>\n<li>fill the content-gaps between your company newsletters<\/li>\n<li>personify your business<\/li>\n<li>ensure a constant flow of ideas for your blog<\/li>\n<li>build your business profile as thought leader\/curator in your area of expertise;<\/li>\n<li>educate your clients and potential clients about your business in an informative and engaging way;<\/li>\n<li>publish text, video and audio and different length blog posts;<\/li>\n<li>engage with readers via comments and replies;<\/li>\n<li>how to cross-reference with your social media platforms;<\/li>\n<li>bring a high volume of Google search traffic to your website<\/li>\n<\/ul>\n<p>Each participant will leave with a one-page action plan to ensure swift implementation of their new found blogging skills!<\/p>\n<p>This hands-on workshop is run by Yvonne Adele (aka Ms Megabyte), co-author of <a href=\"http:\/\/www.TheReachKit.com\">www.TheReachKit.com<\/a> where she and Trevor Young (the PR Warrior) teach business owners all the tricks they have picked up from working with the big guys like Fernwood and JB Hi-Fi. Yvonne has also founded Speaking School \u2013 assisting bloggers and experts to accept lucrative speaking engagements and deliver their speech with confidence.<\/p>\n<h2>More Details on The Accelerator Workshops<\/h2>\n<p>4 Hour workshop ticket price $200 (includes afternoon tea)<\/p>\n<p>Places are strictly limited to 12 attendees per workshop, maximum of one ticket sale per transaction.<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Every year at #PBEVENT we ask attendees to complete a survey about our event to give us feedback and make suggestions on how we could make future events better. Last year a recurring theme from attendees was that they were looking for a forum where they could spend time in a smaller group workshopping different&#8230; <a class=\"read-more\" href=\"https:\/\/problogger.com\/events\/2014\/02\/27\/thursday-accelerator-afternoon-add-ons\/\" title=\"Thursday &#8216;Accelerator Afternoon&#8217; Add-Ons\">read more<\/a><\/p>\n","protected":false},"author":17,"featured_media":3732,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Thursday &#039;Accelerator Afternoon&#039; Add-Ons - ProBlogger Training Events<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/problogger.com\/events\/2014\/02\/27\/thursday-accelerator-afternoon-add-ons\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Thursday &#039;Accelerator Afternoon&#039; Add-Ons - ProBlogger Training Events\" \/>\n<meta property=\"og:description\" content=\"Every year at #PBEVENT we ask attendees to complete a survey about our event to give us feedback and make suggestions on how we could make future events better. Last year a recurring theme from attendees was that they were looking for a forum where they could spend time in a smaller group workshopping different... read more\" \/>\n<meta property=\"og:url\" content=\"https:\/\/problogger.com\/events\/2014\/02\/27\/thursday-accelerator-afternoon-add-ons\/\" \/>\n<meta property=\"og:site_name\" content=\"ProBlogger Training Events\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/problogger\" \/>\n<meta property=\"article:published_time\" content=\"2014-02-27T08:48:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/problogger.com\/events\/wp-content\/uploads\/2014\/02\/PicMonkey-Collage.jpg.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"404\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Darren Rowse\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@problogger\" \/>\n<meta name=\"twitter:site\" content=\"@problogger\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Darren Rowse\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/problogger.com\/events\/2014\/02\/27\/thursday-accelerator-afternoon-add-ons\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/problogger.com\/events\/2014\/02\/27\/thursday-accelerator-afternoon-add-ons\/\"},\"author\":{\"name\":\"Darren Rowse\",\"@id\":\"https:\/\/problogger.com\/events\/#\/schema\/person\/35ba8ad7b8fc8a35bf568737756d340b\"},\"headline\":\"Thursday &#8216;Accelerator Afternoon&#8217; 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