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Brand Content Creator

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National Spirits Brand Published: June 25, 2014
Job Type


Could you be our brand voice and writer?
We are national spirit brand. Our product is a premium priced, stylish, classy, and high quality liqueur. We are seeking a brand contributor who will help us bring to life our Creator persona.

We are looking for you to write content for our digital marketing programs, including our social media channels (Facebook and Pinterest), brand website, and monthly emails. Responsibilities of the position include developing regular social content calendars and ideating on topics. The copy and content produced will be lifestyle and product focused and is aimed at a female US audience in their thirties.

Audience Characteristics:
• Females 30+
• Stylish, trendy, and social
• Type-A planners
• Enjoys entertaining and hosting parties for friends
o Wants a high quality ingredient to make delicious and beautiful fruit flavored cocktails to share with her friends
• Always chooses quality over quantity
• Demographic is educated, suburban, and middle class

Samples of Audiences’ Interests:
• TV networks: HGTV, Food Network, TLC
• Magazines: Real Simple, Cooking Light, All You, Marie Claire
• Celebrities: Rachel Ray, Sandra Lee

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